Continuous improvement in packaging processes is vital if you want your company to thrive over time. Innovation or improvement should always be pursued; staying the same in an industry that gradually adopts new technologies and more effective methods is a recipe for failure. In essence, innovating is winning.
Innovation arises from change, and these changes must adapt to customer needs to enhance services. Evaluating industrial processes is essential to improve various aspects within a business. In the packaging domain, assessment and continuous improvements ensure profitability.
By enhancing industrial packaging strategies, products can be kept in good condition until reaching their destination. Packaging can also serve as a promotional tool if effectively differentiated from others. Do you know about the latest processes? Let’s find out.
Introduction to the concepts of continuous improvement in packaging processes
Continuous improvement in packaging processes involves enhancing the operational processes of packaging. This term is based on companies’ need to review their processes to avoid significant errors. It also enables rationalization in various aspects.
Continuous improvements also allow working on cost reduction and other points that optimize certain processes. This is often associated with different methodologies that provide companies with a continuous view of their activities. Additionally, it achieves data feedback for improvements.
Continuous improvements in these packaging processes can bring about significant long-term changes. In this case, the focus is on consistently reviewing packaging and wrapping processes to identify potential issues in a timely manner.
Certainly, efficiency in packaging is crucial for your brand, as customers are interested in this aspect. If you can’t ensure the product’s safety at all times, you won’t be able to guarantee good results. Hence, continuous review within these processes is essential.
How to evaluate existing packaging processes
For continuous improvement in packaging processes, the corresponding evaluations must be conducted first to know where to focus. An evaluation, or packaging test, involves reviewing and analyzing the packaging used to identify any negative details.
Generally, during the evaluation of packaging, certain pre-established variables are assessed. These should be rated by experts in the corresponding area, and feedback from target groups is also important.
What should you focus on?
The performance of packaging can be measured through some questions. As you can see, the questions should be related to their classification and comparison. Points such as their utility, protection, presentation, etc., should be evaluated. If there are weaknesses, it’s time to innovate.
● Consumer functionality
● Information
● Presentation
● Manufacturing and distribution efficiency
● Conservation and protection
● Advantages (should have some)
● Compliance with legal standards
A good package can mean that your brand is well recognized, especially if you know how to stand out. You shouldn’t risk using inadequate packaging because, in the worst case, your customers might end up abandoning you. Evaluation and continuous improvement in packaging processes are vital to avoid this.
Methods to improve efficiency and quality
There are different methodologies when talking about continuous improvement strategies in packaging, and each of them is effective. However, we’ll discuss two of them, which can be implemented in any business without many problems. The first one is Total Quality Management.
Total Quality Management is a fantastic methodology for improving the supply chain and packaging. This improvement methodology is mostly focused on customer satisfaction, giving it great relevance since your product’s ultimate goal should be to benefit them.
Through a database, informed decisions can be made during continuous improvement. You’ll always know which areas to improve. Another highly effective methodological strategy for optimization in the packaging area is the well-known PDCA. Do you know what these initials mean?
Using the Plan-Do-Check-Act methodology, process improvements and changes become much more productive. You’ll work continuously by identifying the problem, implementing an effective plan, and reviewing each move. This cycle of improvements can be repeated until you achieve your goals.
Implementation process and quality assurance
It must be ensured that changes made in packaging processes are safe and effective. Therefore, after implementing strategies, quality assurance is necessary to verify that everything is perfect. When talking about quality assurance, we think of audits or evaluations.
Of course, the goal of all this is to verify that continuous improvement in packaging processes is progressing correctly. This requires time, planning, and the completion of various activities. Quality assurance should be applied from the production stage to avoid skipping processes.
Some methods for quality control should be performed after implementing significant changes. Some of these methods include failure testing, employee training, monitoring all processes, etc. However, one of the most comprehensive strategies lies in Total Quality Management.
Through quality assurance, quality control in packaging is also monitored. This way, imperfections in products can be avoided, or errors in form can be corrected promptly. The overall goal is to prevent your product from reaching customers in bad or poor conditions.
Examples of successful improvements in the industry
Efficiency in packaging and its importance in the industry are crucial commercially. In fact, its significance has increased, especially with online purchases. If you wonder why, it’s because packaging represents the first contact customers have with your business.
To have good packaging, some personalized details must be added, creativity must be employed, and quality must be offered simultaneously. This is where, as a merchant, you must be able to innovate to stay firmly in competition. Some companies have done this in their own way, and clear examples of them are:
● The company PIN, which uses a simple package but with compartments that allow adding more products. This not only saves them space but also money.
● The packaging of the company Qué Verde, being eye-catching and colorful, attracts many customers.
● Boston Pizza converted the pizza box into a quite convenient tray that can be used for eating in bed.
Each of these companies has had brilliant ideas for their packaging, helping them increase their sales. You should work on adapting your packaging to what customers are looking for without compromising quality.
Want to know more about these processes?
At BMS, we recognize that continuous improvement in packaging processes is essential for the success and sustainability of your business. We understand that innovation and constant adaptation are key in a market evolving rapidly with new technologies and methods. Our value proposition focuses on offering packaging solutions that meet quality and safety expectations, while also driving efficiency and effectiveness in your operations.
We commit to working with you to identify and implement the necessary improvements in your packaging processes. With a range of products from customized packaging solutions to advanced protection materials, BMS is your ideal partner to innovate and optimize your packaging processes. We emphasize functionality, presentation, manufacturing and distribution efficiency, as well as the conservation and protection of your products, ensuring your packaging stands out in the market.
Ready to take your packaging processes to the next level? Contact BMS today and discover how our packaging solutions can contribute to the growth and success of your company. Innovating in packaging is innovating in success, and at BMS, we’re here to help you achieve it.
Start transforming your packaging processes with BMS now!
